Privacy
Your information, in plain English
What we collect, why we collect it, and how you stay in control.
Who we are
- The Misfit Arena is run by The Business Misfit World (Joyous Misfit), based in the UK. We are the "data controller" — the company responsible for deciding how your personal information is used.
- Our email address for everything privacy-related is admin@joyousmisfit.com.
What we collect
We only collect what we need to run your membership, bookings and applications. Here is the full list:
- Account details: your name, email address, private mobile number and password (or your Google account if you sign in that way). These come from you when you sign up.
- Profile details you choose to add: photo, business name, logo, bio, website and social links, and what you offer or need. These are optional.
- Privacy choices: whether your profile is visible to other members, and which contact details (if any) other members can see.
- Bookings and tickets: which events you have booked, your ticket type, any dietary requirements you tell us, and your arrival status at events you attend.
- Applications: what you apply for (speaking, exhibiting, sponsorship, magazine, podcast and so on), your answers to the application questions, and your name, email and mobile number.
- Academy: your application answers, your membership plan and renewal dates, and whether you have booked your monthly 1:1.
- Messages between members: intros and replies you send through Connect and the Matchmaker.
- Payment records: what you bought, how much you paid and when. Payments are taken by Stripe, so we never see or store your full card number — Stripe keeps that.
- Basic usage information: which pages you visit and magazine analytics such as how far through an issue you read. This helps the app work properly and tells us what content lands.
How we use it
We use your information to run The Misfit Arena, and for nothing else. Specifically:
- To run your account, membership, bookings, Academy access and event tickets.
- To take payments and send receipts, booking confirmations, reminders and order updates.
- To review applications to speak, exhibit, sponsor, write or collaborate, and to email you about them — including an invite to book a call if your application is approved.
- To keep attendees safe: your name, mobile number and email are visible to the organiser (Emma and her team) for every event, in case of an emergency — even if your profile is hidden.
- To suggest people you might want to meet through the Matchmaker. Hidden profiles are never suggested.
- To send service emails about your account, bookings and membership. We do not send marketing you have not asked for.
- Our legal basis: we use your information to deliver the contract you sign up to (your membership, tickets and bookings), because we have a legitimate interest in running a safe event business, and where the law requires it (keeping payment records).
How long we keep it
We keep your information only as long as we need it, then delete it:
- Account and profile details: while you use your account. If you ask us to delete it, we remove your profile and personal details within 30 days.
- Inactive accounts: if you haven't signed in for 12 months, we email you first, then delete your account and personal details if you don't come back.
- Payment and booking records: 7 years after the tax year they relate to, because UK tax law requires it. These are kept even if you delete your account.
- Applications (speaking, exhibiting, sponsorship, magazine, podcast, Academy and so on): up to 2 years after you apply, so we can invite you to future opportunities. Ask us to delete sooner and we will.
- Dietary requirements and event check-in details: deleted 3 months after the event.
- Messages between members (intros and replies): while your account is open, and deleted with your account.
- Magazine reading analytics: up to 2 years, then deleted.
Your rights
Under UK GDPR you have real rights over your information, and we make them easy to use yourself:
- Make a request from your account: on your Profile page, under "Your data", choose a copy of your data, a correction, or deletion and tap Send. You can see the status of every request there.
- See your information: view and edit your profile, bookings and applications any time in the app.
- Correct it: edit most details yourself on your Profile page, or ask us.
- Download it: send a request from your Profile page, or email us, and we will send you a copy of your information in a common format, within one month.
- Delete it: send a deletion request from your Profile page and we will remove your profile and personal details within 30 days, except records we must keep by law.
- Object or restrict: you can object to how we use your information, or ask us to pause using it while we check a complaint.
- Change your mind: where you have given consent (for example to receive certain emails) you can withdraw it at any time.
- Complain: if you're unhappy with how we handle your information, email us first at admin@joyousmisfit.com — then you can complain to the Information Commissioner's Office at ico.org.uk.
How to contact us
- The quickest way: sign in and use "Your data" on your Profile page.
- Or for any privacy question or request, email admin@joyousmisfit.com.
- Tell us your name and, if you can, the email address on your account, so we can find your details quickly.
- We reply to every privacy request within one month. If a request is complicated, we will tell you within the first month and may take up to two more.
- We never charge a fee for a privacy request.
Last updated October 2026.